The Deira Waterfront project is part of the Deira Enrichment Project that began life in 2012; a plan to develop Deira and expand its footprint towards the sea.
The project master plan envisages the expansion of the Deira Souk, making it the centrepiece of the district.
There will be many new retail spaces, from shop fronts to storage areas, and a strip of restaurants and retail stores along the creek, creating a bustling promenade with a range of hotels.
The Waterfront Market, which opened in June 2017, is part of the wider project. It is located next to Hamriyah Port and covers an area of 100,000 square metres, selling fresh fish, fruit, vegetables and meat.
The project will also see the addition of new community components such as plazas, parks, bicycle routes and transportation hubs.
The existing retail shops, hotels, commercial zones, parking garages and storage areas will be improved to fit the description of a mixed-use development.